SOMERVILLE COMMUNITY LIBRARIES

The purpose behind this identity refresh was to expand the library's reach as an inclusive community resource and education destination. A name change from the Somerville Public Library to the Somerville Community Libraries, and a color palette inspired by the vibrancy of the city, help define each branch while working together to create a bright, friendly, and adaptive system. Project completed at MassArt, Spring 2021.

Identity design | Brand strategy